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The Inkjet Ink Industry Heads Toward Packaging

As attendees saw at drupa 2016, packaging is the next great opportunity for digital printing.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Digital printing is a huge growth area. For example, in its latest report, “The Future of Digital vs. Offset Printing to 2022,” Smithers Pira’s Sean Smyth noted that digital printing accounts for 16.2% of the global print market value and 2.9% of the volume. This is up from 2.1% of the volume in 2012, and he believes the transition is accelerating to 3.9% of volume by 2022. “The relative cost position of analog and digital printing is continually changing as new equipment comes on to the mark...

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